Amazon optimized store for iPhone and iPod Touch

According to MacRumors “Amazon today announced the launch of an iPhone-optimized Kindle Store accessible via the iPhone’s Safari browser. The store is accessible through the “Get Books” button on the free Kindle for iPhone application made available in early March.
Amazon.com, Inc. today launched a Kindle Store optimized for the Safari Web browser on iPhone. Now when users of the Kindle for iPhone app click on “Get Books,” the new Kindle Store tailored for the size and shape of the iPhone and iPod touch screens automatically opens in Safari. This optimized Kindle store offers iPhone and iPod touch app users quick and easy access to the Kindle Store’s 280,000 books, including 106 of 112 New York Times Best Sellers and most New Releases that are available for $9.99 or less.”